Ask Wire: Live Q&A Overview with CEO & Founder Pavlos Loizou

We recently hosted an exclusive live Q&A session with Pavlos Loizou, Founder & CEO of Ask Wire, where you had the chance to get your questions answered directly by the person leading the company.

Below is a summary of some of the key questions and answers from that session. These are not exhaustive but capture many of the points discussed during the Q&A.

If you have further questions, feel free to post them in the Q&A tab on the campaign page; Pavlos and the team are happy to answer.

The deadline to invest in Ask Wire’s campaign on Crowdbase is 18 May 2025.

Question 1
For those who aren’t familiar with Ask Wire, what does the company do?

Answer: We’re building detailed property profiles using multiple data sources, from what’s underground (e.g. soil quality, earthquake zones) to environmental and planning data (e.g. zoning, demographics, flood risk), layered with real estate market insights (e.g. sales, listings, foreclosures). These profiles are accessible via APIs, web platforms, and auto-generated reports. We currently cover Cyprus and Greece and are expanding to Romania.

Question 2
Where do you get your data? How do you ensure it’s accurate?

Answer: Most of our data comes from public sources under the EU’s Open Data and INSPIRE Directives, which oblige governments to make data (e.g. cadastral maps, planning zones, statistics) accessible. Our platform reflects that data as-is, so any unregistered modifications (like adding a bedroom) wouldn’t show unless declared. Users can override data for their internal use, and we run daily processes to detect outliers or errors.

Question 3
What progress have you made since the start of the year?

Answer: In Q1 2025, we signed €70K in new ARR, and added another €40K in early Q2, totaling €110K so far this year. We also completed €165K in one-off projects in Q1 alone, nearly matching our entire 2024 total. We’re on track to reach ~€800K–€1M in ARR by the end of 2025.

Question 4
What new features have you launched recently?

Answer: We launched auto-generated valuation reports that combine property data, market insights, economic trends, and AI-generated descriptions. Clients can override values or tweak parameters. The system automates 70–80% of the work typically required to create a valuation report.

Question 5
What is your team size and structure?

Answer: We’re a team of 18 people: 12 in Cyprus, 5 in Greece, and 1 in Romania. The team is split across tech (6), data analytics (7), and sales (5). We're currently hiring a Head of Finance & Operations, a marketing lead, and additional sales support.

Question 6
What does the product cost? Who are your paying clients?

Answer: Our base subscription is €200/month, aimed at agents and valuers who want access to real estate transactions, repossessions, and mapping tools. Our top-tier Developer View costs €15,000/year and is used to monitor sales across hundreds of projects. Clients include developers, banks, insurers, valuers, and institutional investors.

Question 7
What are your future funding plans?

Answer: We’re raising ~€300K–€350K via Crowdbase as part of a €600K round. With our current cash and signed contracts, we expect this to take us to breakeven. Any future raise would only happen if a major opportunity or strategic partnership emerged.

Question 8
What’s your churn rate?

Answer: It’s currently below 5%, with nearly all clients renewing. That’s a strong indicator of satisfaction and product-market fit.

Question 9
How do you plan to grow further in Greece, Romania, and beyond?

Answer: Greece is our current priority due to high demand. We've already onboarded major clients like Attica Bank and Qualco. Romania is active but limited to project-based work. We're evaluating expansion into Poland or Czechia, depending on market potential.

Question 10
How did you determine the company valuation and €40 share price?

Answer: The ~€8M valuation is based on standard SaaS multiples: 7–10x for ARR and ~3x for one-off revenue. The €40 share price comes from dividing the valuation by the number of fully diluted shares.

Question 11
Do you have plans for a public listing (IPO)?

Answer: It’s not something we’re aiming for right now. Our focus is to become profitable and scale sustainably. Potential exits could include dividends or strategic acquisitions.

Question 12
Who are your main competitors and how do you differ?

Answer: In Cyprus: Landbank, Landator. In Greece: Prosperty, Spitogatos Insights. Most competitors focus on property listings or basic mapping. We offer advanced analytics, automation, and tools that empower professionals to make decisions — not just browse listings.

Question 13
How does your sales process work?

Answer: Our clients are well-defined. Agents, valuers, developers, banks, insurers. We reach out through curated content, email campaigns, cold calls, and attendance at strategic events. We also create tailored demos for prospects based on their specific needs.

Question 14
Are you planning to go B2C?

Answer: Not directly. We’re enabling B2C experiences through partners by offering white-label tools like Price Map. For example, Remax or Bazaraki can use our tech under their own brand to provide rich insights to their users.

Question 15
What features are coming next?

Answer: Our next big release is an AI-powered planning assistant for developers. Users will enter basic parameters for a development (e.g. land, unit types), and the tool will recommend the optimal mix, size, and pricing based on market data.

Question 16
How many users do you have now?

Answer: We have 65 clients and over 300 users. Our platform is built to support up to 10,000 users without further infrastructure investment.

Question 17
What is your revenue goal by 2027?

Answer: We’re aiming for €3M in ARR by 2027. We’ll get there by scaling in Greece, deepening our presence in Cyprus, and expanding to 1–2 more countries.

We hope you found this summary helpful and informative. If you have more questions, please head over to the Q&A tab on the campaign page. The campaign closes on 18 May 2025, so don’t miss your chance to be part of Ask Wire’s journey!

— Crowdbase Team